Global Commerical Leader | Luxury Branding Expert

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Passionate and experienced luxury executive leading businesses that deal with irrationality: emotions over reason. A combination of logic and creativity drives my people leadership and is centred around true luxury product and experience to ensure a human connection. My personal journey goes from Designer to Luxury executive to brand strategy expert with the view to always define the future. 

See, seize, execute!  With the ability to see big picture consumer centric trends, connect the dots and build, communicate and execute transformational strategy, I have increased revenue, reduced costs and implemented organizational transformations.  

10 years Luxury Retail and Country Manager experience with Christian Dior Couture in three regions: London, UK; Moscow, Russia, and CIS (Ukraine, Kazahkstan, Azerbaijan); Canada and USA. Emerging Market establishment and store openings expert.

LVMH-schooled champion and steward of brand culture, with an MBA in International Luxury Brand Management from ESSEC Business School in Paris, a diploma in Fashion Design as well as certificate in Disruptive Strategy from Harvard Business School.

Both a creative entrepreneur and corporate exectutive, with award winning retail design honors.

SKILLS

Multi-Unit, Multi-Country Retail Management

Luxury Brand Management

P & L and Financial Owner

Marketing and Growth Strategy

Crisis and Uncertainty Management

Retail Performance Analysis

Budgeting and Business Planning

Product-led Turn-around Strategy

UHNWI Marketing Strategy Design

Wholesale Sales Management

what makes me tick